Warum wir? Wir sind ein offenes und ambitioniertes Team von über 600 Mitarbeitern, das Kundenorientierung wirklich lebt und gleichzeitig Spaß hat. Bei uns herrscht auch nach über 10 Jahren eine Startup-Atmosphäre, die neben dem legendären Obstkorb auch vielseitige Perks wie eine steuerfreie Shoppingkarte, Dienstrad-Leasing und Gesundheitskurse (z.B.
Responsibilities Full ownership of app marketing campaigns (Facebook, Instagram, Google, Apple) from strategy to execution Define, monitor, and analyze KPIs (e.g., ROAS, CPI) to enable data-driven decisions Manage budgets, forecast performance, and scale campaigns to maximize results Run analyses, A/B tests, and experiments to drive continuous optimization Track industry trends and identify growth opportunities with strategic initiatives Collaborate with Design, Media, Analytics, and Tech teams on creatives and automation Mentor junior team members and share best practices Requirements Degree in business administration or related field (e.g., media management, e-commerce) 1.5+ years of experience in app marketing, ideally in a fast-paced environment Strong analytical skills with ability to interpret data and derive actionable insights Knowledge in app marketing, including campaign setup & targeting; Paid Social (e.g., Meta Advantage+ catalogue ads) is a plus Hands-on experience with Adjust, Meta Business Manager, Google Ads, Apple Search Ads, App Stores, Smartly or similar tools Excellent English skills, both written and spoken Benefits Hybrid working Täglich frisches Obst Sportkurse Exklusive Mitarbeiter Rabatte Kostenlose Getränke Sprachkurse Company Events Relocation Unterstützung Mobilitätszuschlag Zentrale Lage Flexible Arbeitszeiten Betriebliche Altersvorsorge Weiterbildungs- angebote Hunde erlaubt AY Academy Feedbackkultur Firmenfahrrad YOU ARE THE CORE OF ABOUT YOU We take responsibility for creating an inclusive and exceptional environment where all genders, nationalities and ethnicities feel welcomed and accepted exactly as they are.
Who you are 5+ years of experience in a tech-business interface role (e.g., Process Owner, Technical PM, Business Analyst, QA) Strong communicator and stakeholder manager who can build collaborative relationships Advanced SQL skills and proficient database knowledge, with a proven ability to interpret complex datasets and identify key patterns Hands-on experience in incident handling, root cause analysis, and a solid understanding of system integrations, APIs, and data flows The ability to read and interpret logs and payloads Proficient with Postman or similar API testing tools Very good communication skills (especially English) Solution-oriented and out-of-the-box thinking Strategic and analytical mindset with the ability to identify and address systemic issues Strong sense of ownership Ability to quickly grasp and navigate highly complex technical and business landscapes with numerous interdependencies experience in eCommerce Nice to have: experienced with middlewares experience in eCommerce Benefits Hybrid working Täglich frisches Obst Sportkurse Exklusive Mitarbeiter Rabatte Kostenlose Getränke Sprachkurse Company Events Relocation Unterstützung Mobilitätszuschlag State-of-the-art Technologien Zentrale Lage Weiterbildungs- angebote Hunde erlaubt AY Academy Feedbackkultur Firmenfahrrad YOU ARE THE CORE OF ABOUT YOU We take responsibility for creating an inclusive and exceptional environment where all genders, nationalities, and ethnicities feel welcomed and accepted exactly as they are.